← Kendra TaulThe Observation Room™

For designers · No. 002

5 seats · $497

Charge
$1,000+
for 90 minutes.

A live session for designers who are done undercharging. Watch a real high-ticket build happen — the pricing, the language, the flow — and walk away with the script to do it yourself.

Kendra Taul — host of The Observation Room
Your host — Kendra
Reserve your seat — $497

ONLY 5 SPOTS AVAILABLE

Exhibit A · A real session

Canva · Zoom · AI notes — live

A live high-ticket session in progress — designing in Canva on Zoom with AI-generated action items on the right
Inside the room

This is the
work.

Real client. Real brand built in real time. The deliverable, the Zoom, and the AI-generated action items — all happening at once. No deck. No "I'll send it over." They leave with the assets.

For the designer who's tired

You're not a student
anymore.

You already know how to design. You don't need another masterclass, another course, another framework PDF rotting in your downloads folder.

You need to see how it actually plays out — how a 90-minute session gets sold at $1,000+, how it's structured, how it's delivered, and what to say when the client asks "what's included."

You're ready to be an executor.

Format

90 minutes · Live on Zoom · Camera-off observer mode · 20-min Q&A · Replay + offer script included

The reframe

The title that caps your price

Designer

The word "designer" sounds like someone you hire to push pixels. It gets you Fiverr inboxes, scope creep, three rounds of revisions, and a final invoice the client thinks is too high.

The title that raises it

Execution
Strategist

An execution strategist designs with the client, in real time. The session ends and the client leaves with finished assets — not a calendar invite for "round two." That's a different offer. That's a different price.

The minute you stop trading revisions and start trading outcomes, your price goes up. Automatically.

What to expect

You walk
away with this.

    01

    The exact language I use to sell it.

    How I frame a 90-minute session so the client says yes to $1,000+ before we ever open Canva.

    02

    The flow of a high-ticket session.

    Open, diagnose, decide, deliver, close. Watch the structure that makes 90 minutes feel like a transformation.

    03

    Live commentary on every move.

    I narrate the why — what I'm charging for, what I'm not, and the moments that justify the price.

    04

    Replay + the offer script.

    Private replay, the session structure on one page, and the exact words I use to pitch and price the offer.

The deal

$497

To learn how to charge $1,000+ · Replay + offer script

Only 5 seats
per session.

Small enough that Q&A is real. Quiet enough that the client never feels watched.

Reserve my seat

When the 5 fill, the room closes.

After you book

Freelancer.
Brand collaborator.

"Freelancer" is over. It sounds temporary, transactional, replaceable. Brand collaborators get retained, get referred, and get paid like a partner — not a vendor.

Hand-lettered iPad note that reads Stop calling yourself a freelancer, with arrows to Value > Price, Raise your value, and Productize expertise.

Field notes · From the studio

Step 01 · Instant

You're notified the moment your seat is held.

Confirmation, calendar invite, and a private link to the observer portal — all in your inbox within minutes.

Step 02 · 1 hour before

A private pre-session with me.

One hour before we go live, you're in a small room with me. I walk you through the client, the project, and what to watch for once the session starts.

Step 03 · Live

In the room with my high-paying clients.

You sit inside a real session with the kind of client you want to be working with — and you see exactly how the relationship runs.

A real start for anyone serious about design as a business.

If you use Canva, if you're learning AI, if you're just getting started — this is the fastest way to see how it actually works. No degree required. No portfolio gatekeeping. Just a seat in the room while someone does it for real.

FAQ

Asked &
answered.

Last call

Stop undercharging.
Start executing.

5 seats. $497. One live session that shows you exactly how a $1,000+ 90-minute offer gets sold, structured, and delivered.